Saturday, October 24, 2009

Liberal Party of Canada: Reinforce Negative Frame

Ekos Poll show every demographic over 25 voting with their "wallets" and choosing the CPC during a period of Economic difficulty.

The elusive Female Vote has moved away from the Liberals.  The Liberals love to produce papers and reports and hold meeting to demostrate they care about the female vote.

The last Liberal bastion stronghold has been the Large Urban Centres.  Many immigrants who arrived under the Federal Liberal Governments are no longer holding to support them.

The CPC have done the heavy lifting and have been listening for years in tackling the problems facing this community. The dividends have been slowly paying off. Many Liberals simply don't get it, they are stuck on the scary Harper narrative. These voting blocks have slowly been moving away from the Liberal Party. The internet can produce many reasons why the voters are turning away in larger numbers from the Liberal Party.

                                                     CPC           LIB          NDP          GRN           BLOC       Sample             MOE

October 2008

The damage wrought by the sponsorship scandal was not confined to the 2004 election. In
2006, the probability of voting Liberal was 35 points lower among voters who were very angry
about the scandal, believed that there had been a lot of corruption under the Chrétien Liberals,
judged Martin’s handling of the scandal negatively and lacked confidence in his ability to
prevent future scandals. This was even stronger than the effect registered in 2004, but luckily for
the Liberals, judgments were not as harsh as they had been two years earlier. Still, but for the
scandal, the Liberal vote would have been over three points higher in 2006, enough to make the
difference between a bare plurality and defeat.

Understanding the problems faced by the Liberal Party is deeper than changing leaders or filming Ads in Narnia.

Will the Liberal Party reconnect with the grassroots and the public before the election?

Political Parties make strategic mistakes and reinforce 
a negative frame

The sponsorship scandal, "AdScam", "Sponsorship"or Sponsorgate, is a scandal that came as a result of a Canadian federal government "sponsorship program" in the province of Quebec and involving the Liberal Party of Canada, which was in power from 1993 to 2006. The program was originally established as an effort to raise awareness of the Government of Canada's contributions to Quebec industries and other activities in order to counter the actions of the Parti Québécois government of the province that worked to promote Quebec independence.
The program ran from 1996 until 2004, when broad corruption was discovered in its operations and the program was discontinued. Illicit and even illegal activities within the administration of the program were revealed, involving misuse and misdirection of public funds intended for government advertising in Quebec. Such misdirections included sponsorship money awarded to ad firms in return for little or no work, which firms maintained Liberal organizers or fundraisers on their payrolls or donated back part of the money to the Liberal Party. The resulting investigations and scandal affected the Liberal Party of Canada and the then government of Prime Minister Paul Martin. It was an ongoing affair for years, but rose to national prominence in early 2004 after the program was examined by Sheila Fraser, the federal auditor general. Her revelations led to the government establishing the Gomery Commission to conduct a public inquiry and file a report on the matter.
In the national spotlight, the scandal became a significant factor in the lead-up to the 2006 federal electionLiberals were defeated by the Conservatives, who formed a minority government that was sworn in February 2006.
 The opposition parties have begun to attempt to frame the CPC in a negative frame by invoking ADSCAM. Is that a smart move or another mistake by the Liberal Party. The story of ADSCAM is still in the News especially in QC with on going trials.

The sponsorship program, designed to enhance the federal government's profile, funnelled millions of tax dollars to Liberal Party-friendly advertising firms for little or no work. The adscam was instrumental in virtually wiping out the Liberal Party in Quebec, driving the Grits out of power in the 2006 federal election.

Does it make sense for the Liberal Party to ask voters to compare EAP to Adscam?

Language always comes with what is called "framing." Every word is defined relative to a conceptual framework. If you have something like "revolt," that implies a population that is being ruled unfairly, or assumes it is being ruled unfairly, and that they are throwing off their rulers, which would be considered a good thing. That's a frame.

If you then add the word "voter" in front of "revolt," you get a metaphorical meaning saying that the voters are the oppressed people, the governor is the oppressive ruler, that they have ousted him and this is a good thing and all things are good now. All of that comes up when you see a headline like "voter revolt" — something that most people read and never notice. But these things can be affected by reporters and very often, by the campaign people themselves.

Does it make sense for the Liberal Party
to scream scandal every other week?

This WEEK in the NEWS......October 24, 2009

Silence on corruption in Quebec must end: investigator

A group of about 40 investigators, prosecutors and civilian employees from government organizations like Quebec's construction commission will join an integrated squad put together after months of media reports alleging corruption involving construction companies and municipal governments, making it the dominant issue in elections in Montreal and other

The former head of the Liberal Party of Canada's Quebec wing will find out in a few weeks whether Quebec Court Judge Suzanne Coupal bought the remorse card when she sentences Corbeil Dec. 4.2009

The defence is asking for an absolute discharge, while the Crown wants Corbeil to spend between 18 and 24 months behind bars and pay back the people he defrauded.

Corbeil, 45, pleaded guilty in June to one count each of influence-peddling and fraud. He accepted $50,000 from Réal Ouimet, owner of a quarry and paving company, to help him buy land belonging to the federal government. He also signed six false invoices amounting to $117,300. The money came out of the Liberal Party's bank account and into the hands of Giuseppe Morselli, a Liberal fundraiser.

 Since 2006 the Liberals and the opposition have been alleging alleging scandals, abuse, scary Harper almost without fail.  Has the public finally had enough of the opposition "crying wolf"?

On a much brighter note Global Warming might help our tourism

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